Sometimes You Win, Sometimes You Learn
Rob Pickering
Rob Pickering 
Is “Sales” a Dirty Word?
Let me start with a confession: In my early career as a computer programmer, I was certain – in that way we are when we’re 20 years old – that salespeople were superfluous.
Rob Pickering 
Cash is King – Getting Paid
Rob Pickering 
Ask 3 Questions Before You Spend
Rob Pickering 
Do You Fail More Than You Succeed?
Rob Pickering 
Create A Sales Process
Rob Pickering 
Develop Sales Skills to Increase Profit
Rob Pickering 
The 90-day planning cycle
Rob Pickering 
Do You Ask For Help?
Rob Pickering 
You Get What You Tolerate
Rob Pickering 
Create a ‘Stop-Doing’ List
Rob Pickering 
Test & Measure for profitable marketing
If you knew that your marketing generated more than it cost – you’d be investing every penny you can find into your marketing. The key is to Test & Measure. Test different strategies in small ways, quickly and at low cost – then go bigger on the ones that work best.
Rob Pickering 
Recommendation Marketing
Rob Pickering 
Make Your Added Value Visible
Rob Pickering 
What’s Your Referral Strategy?
Rob Pickering 